Want to show customers the full scale of your property, give them a better look at your location, or capture an event from a whole new perspective?
Professional drone photography and videography can help businesses showcase their spaces, services, and projects in ways traditional photography can’t always capture.
And video continues to influence purchasing decisions. According to Wyzowl’s 2026 State of Video Marketing report, 91% of surveyed businesses use video as a marketing tool, and 89% of surveyed consumers say video quality impacts how much they trust a brand.
From restaurants and real estate to construction and community events, here are seven ways businesses can put aerial photography and video to work.
7 WAYS BUSINESSES CAN USE DRONE PHOTOGRAPHY AND VIDEOGRAPHY
1. Business Locations and Promotional Videos
Give potential customers a better view of your storefront, building, parking, and surrounding area before they visit.
Aerial footage is especially valuable for grand openings, new locations, website videos, and promotional campaigns. It helps customers see the full picture of your business.
2. Real Estate and Property Tours
Show buyers and tenants what makes a property worth exploring.
Drone photography captures acreage, landscaping, pools, parking, nearby amenities, and property layouts that are difficult to communicate from ground level. It’s a valuable addition to residential listings, commercial real estate, and vacation rental marketing.
3. Construction Progress and Project Documentation
Capture the progress of a project from start to finish.
Construction companies, contractors, and developers can use aerial photography to document progress, provide stakeholder updates, and showcase completed work. Before-and-after drone footage also makes compelling content for websites, portfolios, and social media.
4. Roof Inspections and Property Documentation
Get a closer look at rooftops, building exteriors, and other hard-to-access areas.
High-resolution aerial photography helps roofing contractors, property managers, and building owners document visible conditions and plan next steps. The footage provides useful visual references without requiring someone to climb onto a roof simply to take photos.
5. Events and Community Coverage
Capture the size, energy, and atmosphere of outdoor events from above.
Drone footage can help promote festivals, corporate events, and community celebrations through highlight videos, event recaps, and future promotions.
We’ve also used aerial photography for local storytelling. McKee Media’s Creative Director, Christopher McKee, collaborated with the Leander Historical Preservation Commission to recreate a historic view of downtown Leander using modern drone photography.
6. Hospitality, Tourism, and Outdoor Experiences
Some locations are best appreciated from above.
Hotels, resorts, wedding venues, golf courses, and outdoor attractions can use drone videography to showcase their grounds, scenic views, and amenities. These visuals help potential customers get a better sense of the experience before they book.
7. Social Media and Digital Advertising
One professional drone shoot can provide content for multiple marketing campaigns.
A business opening a new location might use the footage for an Instagram Reel, website banner, Facebook advertisement, and promotional video.
Planning ahead makes it possible to capture versatile photo and video assets that can continue supporting your marketing long after the shoot.
GET MORE FROM YOUR DRONE PHOTOGRAPHY AND VIDEO
Professional content is an investment, so we want our clients to get as much value from it as possible.
Before filming, we look at where the content will be used and what the business wants to accomplish. That helps determine which shots, angles, and video formats will be most useful.
A single shoot can produce content for social media, websites, advertising, presentations, and future campaigns.
At McKee Media, we bring digital marketing experience into the creative planning process, helping businesses capture footage they can put to work across their marketing channels.
PROFESSIONAL DRONE SERVICES IN AUSTIN AND CENTRAL TEXAS
McKee Media’s drone photography and videography services are led by our Director of Creative, Christopher McKee, an FAA Part 107-certified and fully insured commercial drone pilot.
Chris provides professional 4K aerial video and high-definition photography for businesses throughout Austin, Leander, Cedar Park, Georgetown, and the surrounding Central Texas area.
Our team can support everything from one-time aerial photography projects and property documentation to professional promotional videos and ongoing marketing campaigns.
We work with each client to understand the project, plan the footage, and identify the final deliverables that will be most useful.
Whether you need a few aerial photographs or a fully edited marketing video, we can help you determine the right scope for your business.
FREQUENTLY ASKED QUESTIONS ABOUT DRONE PHOTOGRAPHY AND VIDEOGRAPHY
How much does professional drone photography or videography cost?
Pricing depends on the project location, filming time, complexity, editing requirements, and final deliverables.
A straightforward aerial photography session will typically cost less than a fully produced promotional video with multiple shots and editing.
McKee Media provides custom quotes based on the scope of your project, so you’re investing in the footage and services you actually need.
Is drone photography worth it for a small business?
Absolutely, when there’s something valuable to show from above.
Businesses with physical locations, outdoor spaces, commercial properties, or visually distinctive projects can benefit from professional aerial footage.
The best investment is one with a clear purpose, whether that’s attracting new customers, showcasing a property, documenting progress, or creating content for future marketing campaigns.
Do I need to hire an FAA-certified drone pilot?
Commercial drone operations in the United States are generally governed by the FAA’s Part 107 regulations.
Hiring an FAA-certified professional helps ensure your project is planned with appropriate attention to airspace restrictions, flight safety, and applicable regulations.
McKee Media’s commercial drone services are led by Christopher McKee, an FAA Part 107-certified and fully insured drone pilot.
You can learn more about commercial drone regulations through the Federal Aviation Administration.
Can drones be used for roof inspections?
Drones can capture detailed images of rooftops, gutters, building exteriors, and other elevated areas, providing valuable visual documentation.
However, aerial photography doesn’t replace a qualified roof inspection or structural assessment. Roofing and construction professionals can use the images to support their evaluations and determine whether further inspection is needed.
Can drones fly over crowds or outdoor events?
Drone photography can be a great option for outdoor events, but flights must comply with FAA safety requirements.
Operations over people are restricted unless applicable requirements are met, and some locations require additional airspace authorization or permissions.
Our team evaluates the location, airspace, and project requirements before determining what footage can safely and legally be captured.
Can I use the same drone footage for social media, my website, and advertising?
Yes! One of the biggest benefits of professional drone production is the ability to create multiple marketing assets from a single shoot.
Horizontal footage may work well for websites and longer promotional videos, while vertical edits can support Instagram Reels, TikTok, and social media advertising.
Letting your production team know how you plan to use the content helps ensure the right footage is captured. Final formats and usage rights should be confirmed in your project scope.
Does professional drone footage still matter with AI video tools?
AI can help businesses plan, edit, and repurpose video content, but authentic aerial footage remains important when customers need to see a real property, business location, or project.
For real estate listings, construction documentation, roof photography, and location-based marketing, accurate visuals help customers understand what they’re looking at.
Professional footage also provides original content that businesses can continue using and adapting as their marketing needs change.
Where does McKee Media offer drone photography and videography?
McKee Media provides commercial drone photography and videography throughout Austin, Leander, Cedar Park, Georgetown, and surrounding Central Texas communities.
Whether you’re planning a business opening, need aerial property photography, or want professional video for a marketing campaign, contact our team with your location and project details to discuss availability.
READY TO SHOWCASE YOUR BUSINESS FROM ABOVE?
Whether you’re promoting your business, showcasing a property, documenting a project, or creating content for your next campaign, professional drone photography can help you capture the bigger picture.
At McKee Media, we combine FAA-certified aerial production with digital marketing expertise to help businesses create professional content they can actually use.
Have a project in mind? We’d love to hear about it.
Contact McKee Media to request a quote for your drone photography or videography project.