Welcome to McKee Media! Whether you’re discovering us for the first time or have been following our work for a while, we’re glad you’re here.
We’re a boutique, full-service digital marketing agency based in the Austin, Texas area, helping growing businesses build their brands, connect with their audiences, and turn their marketing efforts into measurable results.
We work with businesses throughout Central Texas and across the country, from local coffee shops and restaurants to wellness practices, travel brands, and professional service providers. While their industries and goals may look different, they all have something in common: they need marketing that does more than keep their social media active.
They need a strategy, a creative team that understands their brand, and a marketing partner invested in helping their business grow.
Boutique Attention, Agency Capability
McKee Media was built around the belief that businesses shouldn’t have to choose between personalized service and access to experienced marketing professionals.
Before founding the agency, Brystal McKee spent years leading global social media strategy at a Fortune 500 technology company, managing large audiences, marketing budgets, and partnerships with content creators and influencers.
It was through those creative partnerships that she discovered one of her favorite parts of marketing: connecting businesses with talented people who could help bring their brands to life.
As she began working independently with small and growing businesses, she saw an opportunity to bring that same level of strategy, creative collaboration, and professional marketing experience to brands that didn’t have large internal marketing teams.
What began as freelance social media consulting grew into McKee Media, a full-service agency built around the relationships, expertise, and creative talent that made those early partnerships successful.
Today, our clients benefit from a dedicated team of marketing strategists, content creators, and digital specialists, along with a trusted network of professional photographers, videographers, and designers.
We’re intentionally a small, hands-on team. The people developing your strategy are the same people creating your content, managing your campaigns, and reviewing your results. You’ll know who’s working on your business, and we’ll take the time to know yours.
That’s what boutique attention and agency capability mean to us.
MORE THAN SOCIAL MEDIA MANAGEMENT
Social media may be where McKee Media started, but we’ve grown alongside the needs of our clients.
Today, our work brings together social media management, professional photography and video production, paid advertising, email marketing, website services, public relations, and digital strategy.
Some businesses come to us because they need consistent, high-quality social media content. Others need help launching a new location, increasing website traffic, generating leads, or turning an existing audience into paying customers.
Often, the best results happen when those services work together.
A professional video can become an organic social post, support a paid advertising campaign, and help tell a story on a company’s website. An email campaign can reconnect with an existing audience while paid advertising introduces the business to new customers.
We look at how those opportunities connect so each part of the marketing strategy supports the larger business goal.
You can explore our full range of services in our McKee Media Services & Clients We Work With overview.
A MARKETING PARTNER FOR GROWING BUSINESSES
We’ve built experience across industries where relationships, reputation, and trust play an important role in how customers choose a business.
Our clients include health and wellness practices, restaurants and hospitality brands, travel professionals, local service businesses, and founder-led companies.
Some have an established marketing team and need additional creative or digital expertise. Others are ready to bring their marketing together under one experienced partner.
We approach each relationship by learning about the business first. What makes it different? Who are its customers? Where are the opportunities to grow? And what does success actually look like?
Those answers shape the strategy, the content we create, and how we measure results.
REAL WORK. MEASURABLE RESULTS.
We’re proud of the creative work our team produces, but what matters most is how that work contributes to our clients’ businesses.
For one hospitality brand, an integrated strategy helped generate more than 1 million organic content views in six months, while email marketing campaigns contributed more than $108,000 in attributed revenue.
For a founder-led therapy practice, bringing the founder’s expertise together with the broader business brand helped grow its digital presence through social media, website content, and local media opportunities.
And for a travel company, coordinated digital campaigns helped turn seasonal travel interest into new leads and booked trips.
Different industries. Different strategies. Different measures of success.
That’s why we don’t believe in giving every business the same marketing plan. We build our approach around what each client is working toward and use performance reporting to understand what’s working and where we can improve.
You can read more about the strategies and results behind our work in McKee Media Client Case Studies & Success Stories.
GET TO KNOW MCKEE MEDIA
We’re excited to use this space to share more of what happens behind the scenes at McKee Media.
You’ll find introductions to the people and creative partners behind our work, insights into social media and digital marketing, and real examples of the strategies we’re building for our clients.
We’re proud of the agency we’re building here in Austin and grateful for the businesses that trust us to be part of their growth.
If you’re looking for a marketing partner who will take the time to understand your business and bring the right people and strategy together to help it grow, we’d love to connect.
Get in touch with McKee Media to tell us about your business and what you’re working toward.